The Huntsville Area Association of REALTORS® (HAAR) wrapped up its successful “179 Ways Campaign” with an engaging social media recap, highlighting the extensive and detailed efforts REALTORS® invest in every transaction. Created by the National Association of REALTORS® (NAR), the 179 Ways list informed REALTORS® that “You know you earn every penny you get when you sell a home. This list can help you show your customers exactly what you do to help them buy or sell their home.”
The campaign highlighted the various stages of the real estate process, starting with pre-listing activities like scheduling appointments, conducting market research, and verifying legal documents. The social media posts detailed the comprehensive listing presentation process, where REALTORS® provide market insights, tour properties, and create strategic marketing plans. Followers also got a behind-the-scenes look at the intricate steps involved in handling offers, managing contracts, and coordinating inspections and appraisals.
As the campaign concluded, it showcased the final stages of the home-selling process, including closing preparations and post-closing follow-ups. By recapping these 179 steps, HAAR celebrated the dedication and expertise that REALTORS® bring to each client interaction, reinforcing their invaluable role in helping people buy and sell homes.