Make sure you’re up-to-date on the latest changes to the ValleyMLS ‘Coming Soon’ policy below.
REFERENCE: ValleyMLS.Com Rules & Regulations, Section 21. Item #5
COMING SOON PROPERTIES ARE DEFINED AS PROPERTIES NOT AVAILABLE FOR SHOWING. CERTAIN PRE-MARKETING ACTIVITY IS PERMITTED IN THIS STATUS. COMING SOON IS A TEMPORARY STATUS AND IS LIMITED TO 5 CALENDAR DAYS.
ValleyMLS.Com will accept a listing before it is available to be shown for up to 5 Calendar days with a signed listing agreement and “Coming Soon” addendum. The broker must submit the listing upon a) 1 business day of public marketing or b) beginning date entered as “Marketing Date” on the listing agreement.
Upon entry, the listing status must be coded and displayed as “Coming Soon” in the ValleyMLS.Com database and ValleyMLS.Com public remarks.
DOM will not accumulate during the period it is in Coming Soon status and will begin once the property status is changed to Active.
An executed MLS listing agreement must be on file.
Seller requests and authorizes Broker to utilize the “Coming Soon” status in the MLS system while the Property is being prepared for sale and marketing.
The Property will be entered into the MLS in Coming Soon status and in accordance with the MLS rules.
If seller elects not to sign the Coming Soon addendum, then no Coming Soon sign, rider or advertising on the property, representing Coming Soon, or any variation thereof, can take place until the home is Active in the Multiple Listing Service.
The “Coming Soon” status is a temporary status and requires an “Expected On-Market Date” no more than 6 days in the future. The listing may be changed to an Active status prior to reaching this date, but it will automatically change to an Active status on the morning of your Expected On-Market date OR the 6th day it has been in the MLS, whichever is sooner.
The “Expected On-Market Date” of a listing in Coming Soon status will be published on all subscriber and agent displays of MLS data by MLS (e.g., listing reports, valleymls.com, etc.).
The Coming Soon listing must contain a minimum of one CURRENT front exterior photo or rendering, aerial photo, or water view of the property. Front exterior photos must show a majority of the total home/building and the broker’s yard signage may not be visible in the photo/image.