Reminder: Promotional material not allowed in public fields.
MLS listings may not contain promotional information of any kind in public fields. This would include things like Public Remarks or Photos, but also Virtual Tours and other videos linked from the listing. If the virtual tour included in your listing is branded to you or your brokerage, or if you are hosting that tour on a site branded to you or your brokerage, this would be a violation of MLS Rules.
Virtual Tour Guidelines: Virtual tours submitted to ValleyMLS.com shall comply with the following guidelines:
a) The primary focus of the tour shall be of the subject property.
b) The tour must be hosted on an Internet accessible server from which a Participant can retrieve the tour by selecting that tour’s hyperlink.
c) No marketing of the listing agent is allowed. Readable for sale signs to include real estate related services signs, web addresses, etc. cannot be super imposed on photo. This rule applies to all public fields that are generated on a “customer report”.
d) By submitting the tour, Participants are representing to ValleyMLS.com that the Participant has permission to allow the display of the tour in MLS and that ValleyMLS.com in turn has permission to redistribute the tour hyperlink as a part of the MLS Compilation.
Violating the Promo Info rules will result in an immediate fine, so it’s our hope to educate our members in order to prevent that. Please call the MLS department with questions.